Industry Success Stories
Proven Results Across Key Industries
Real Promotions has delivered exceptional direct marketing results across multiple sectors, with particular expertise in telecommunications, insurance, and security services.
TELECOMMUNICATIONS
Connecting South Africa
The telecommunications sector demands specialized knowledge and a consultative sales approach. Our teams excel at explaining complex products and helping consumers make informed decisions.
Vodacom Success Story
South Africa’s Leading Mobile Network
For over 6 years, Real Promotions has been Vodacom’s largest field sales provider, delivering consistent growth and market penetration.
The Challenge
Vodacom needed to expand its subscriber base in highly competitive urban and under-served rural markets while maintaining strict compliance and quality standards.
Our Approach
Deployed specialised field teams with deep product knowledge.
Implemented data-driven targeting to identify high-potential areas.
Coordinated field efforts with call centre follow-up.
Our Results
Consistent year-on-year
revenue growth.
Achievement of sales targets over 8-year partnership.
Successful launch of multiple product lines including fibre, LTE, and value-added services.
Created sustainable employment for previously unemployed youth.
Telkom Success Story
South Africa’s Telecommunications Leader
Our decade-long partnership with Telkom has delivered award-winning results for fibre-to-the-home and related services.
The Challenge
Telkom needed to accelerate adoption of fibre services in a rapidly evolving market while educating consumers about the benefits of upgrading from traditional connections.
Our Approach
Implemented targeted door-to-door campaigns in high-potential neighbourhoods.
Created educational sales presentations to simplify complex technology.
Developed a multi-step conversion process from awareness to installation.
Integrated field sales with call centre support for seamless customer experience.
Our Results
10+ years of award-winning sales performance.
Consistently exceeded fibre adoption targets.
Reduced customer acquisition costs.
Improved installation completion rates through better pre-qualification.
Enhanced brand perception through professional representation.
Real Promotions & PlusHeat
Excellence in Customer Journey Management
The Partnership
Real Promotions has transformed the customer experience for PlusHeat, an international provider of boiler services, heating solutions, and home maintenance plans. Our comprehensive approach has strengthened their market position and customer loyalty.
The Challenge
PlusHeat faced the complex task of coordinating multiple customer touchpoints—from initial sales to after-sales support, claims processing, maintenance scheduling, retention efforts, and collections—while maintaining exceptional customer satisfaction and driving business growth.
Our Solution
Real Promotions implemented a comprehensive, end-to-end customer journey management system.
Sales Excellence
Customer Focused Approach
Our dedicated sales teams play an essential role in helping customers find the right boiler cover plan through a customer-focused approach.
Needs Focused
Assistance
Rather than simply selling, we educate and guide customers toward the best plan that suits their unique needs, building trust and fostering long-term satisfaction.
Consistent
Communications
We expertly handle leads from various sources generated by marketing campaigns, managing both inbound emails/tickets and outbound calls.
Consistent Growth
This approach has delivered impressive results, with a consistently growing customer base showing steady week-on-week growth and a significant 7.2% increase in active customers compared to the previous year.
Customer Success Management
We’ve established robust service standards that consistently exceed expectations:
80% of calls answered within 40 seconds.
Rapid ticket resolution across all communication channels (phone, email, chat).
Claims approved or rejected within one hour.
Efficient handling of service scheduling and payment processing.
Clear communication throughout the maintenance process.
Retention & Loyalty Building
Our specialized retention team has achieved an impressive 70% customer retention rate by:
Proactively engaging customers before their 12-month contracts expire.
Offering flexible renewal options and personalized solutions.
Managing cancellations professionally to maintain positive relationships.
Creating opportunities for upselling and cross-selling additional services.
Reputation Management
We actively monitor and respond to customer reviews across platforms like Google and Trustpilot, ensuring PlusHeat’s online reputation reflects their commitment to quality service.
The Results
Through our partnership with PlusHeat, Real Promotions has delivered:
Enhanced Customer Satisfaction
through structured processes and responsive service.
Strong Retention Rates
of 70% for customers completing their initial contracts.
Streamlined Claims Processing
with quick response times and efficient resolution.
Improved Financial Performance
via effective collections management.
Strengthened Brand Reputation
through proactive online review management.
Success in Other Sectors
Our multi-channel approach has delivered results across numerous additional industries:
Financial Services
Loan products, banking services, investment products.
Retail
Customer acquisition for loyalty programs, credit offerings.
Utilities
Energy efficiency programs, sales and services.
Media
Subscription services for content providers.
Health & Wellness
Insurance plans, membership programs.
Ready to Become Our Next Success Story?
Contact us to discuss how our proven approach can be tailored to your specific industry challenges.